The Brompton fold-up bicycle is a design classic in the truest sense. It was born out of the
practical requirement for a better folding bike by the young engineer Andrew
Ritchie in the early seventies, and the basic design has only been improved through better materials, geometry and
components.
In this film the managing director at Brompton, William Butler-Adams, describes wonderfully
the ethos and mindset at the company and accurately sums up cycling in UK cities.
He is giving a talk at MADE festival in Sheffield this month which I'm really
looking forward to! For more info on MADE visit www.madefestival.com.
The company has taken the bold move, and in my opinion the
right move, of not forcing growth for growth’s sake or compromising
quality
for improved margins, as the bikes are still manufactured in the UK.
Having ridden my housemate's Brompton before it was nicked I know they are a
dream to ride with a surprising amount of acceleration and top speed.
Any information on the producer and director of this film would be appreciated so they can be credited appropriately, thanks.
